Entertainment is shifting from passive to active. With live chat and...

https://zulu-wiki.win/index.php/Why_Do_Apps_Push_So_Many_Live_Notifications%3F_The_Anatomy_of_the_Attention_Economy

Entertainment is shifting from passive to active. With live chat and recommendations, apps keep us engaged. It is no longer about watching a screen, but being part of a conversation. Platforms prioritise this human connection to stay relevant