Canned RTD cocktails like vodka sodas and espresso martinis have found a cozy...

https://wiki-club.win/index.php/Why_Do_People_Buy_Mixed_Coolers_Instead_of_Sticking_to_One_Drink%3F

Canned RTD cocktails like vodka sodas and espresso martinis have found a cozy spot right next to craft beer on shelves. These drinks are perfect for backyard BBQs when you want something tasty and fuss-free without breaking the bank